This Pepsi Super Bowl Commercial Shows a Pepsi-Fueled House Party

By: Jonathon Brown - Published: Jan 30, 2013 • References: pepsi &
This Pepsi Super Bowl commercial is nothing but a rockin’ good time until Brandon’s parents walk in.

The scene is set in a massive house party that is completely out of control. The house is full of teenagers with ceiling-high soap suds coming from the bathroom and even a kid duct-taped to the ceiling. Just when it looks like a great time, Brandon’s parents walk in and seem like they’re going to bust up the party. Instead, they’re seduced by Pepsi NEXT, which Brandon tells them has real cola taste, but 60% less sugar.

Pepsi NEXT is the company's latest move towards trying to satisfy an increasingly health-conscious consumer base to keep drinking its product. This commercial also aims at a broad demographic by showing both teenagers and adults drinking the same beverage. Stats for Parent-Approved Cola Parties Trending: Older & Mild
Research: 246 clicks in 172 w
Interest: > 3 minutes
Concept: Pepsi Super Bowl Commercial
Related: 114 examples / 88 photos
Segment: Neutral, 12-55
Comparison Set: 42 similar articles, including: superstitious beer commercials, personified chocolate commercials, and motor-mimicking dog commercials.