Mobile Orchestra by SK Telecom celebrates the history of cell phones with this captivating ad. With much work, musicians and tech-savvy individuals came up with a musical piece, and programmed multiple phones to play the composition.
What's better is that phones as old as the 80s were used for this commercial. This way, SK Telecom was able to celebrate the phones, even though some of them are quite ancient and unusable these days. In total, three pagers were used, as well as thirty cell phones. Considering how many new iPhones Apple comes out with these days, thirty phones over the past thirty years isn't an astronomical amount.
In the commercial, the phones light up as well as ring, making for an interesting visual symphony as well as audible one at the same time.
Stats for Cell Phone Symphony Ads
Trending: Older & Mild
Research: 567 clicks in 107 w
Interest: > 3 minutes
Concept: Mobile Orchestra
Related: 82 examples / 63 photos
Segment: Neutral, 18-55+
Comparison Set: 30 similar articles, including: celebrity cell phone ads as wallpaper, extruded cellphone advertising, and team-building mobile ads.
Cell Phone Symphony Ads
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