From Plane-Inspired Watches to Grid-Like Timepieces

By: Michael Hemsworth - Published: Aug 31, 2014
The luxury market is expanding by leaps and bounds which has lead to the redevelopment of existing verticals; these square watch designs highlight how brands are taking a traditional product and putting a simple spin on it to effectively make it more appealing to a new demographic.

The consumer mindset is drawn to the oval shape because of it's inherently natural basis; it conjures notions of a symbiotic relationship with the environment and those around them. With that said, these square watch designs go against the grain to deliver something a little bit colder and aesthetically sound with regard to modern design. As we see futurism becoming a more prevalent aspect of the modern fashion industry, it's clear that the aesthetic these square watch designs take will spill outward into adjacent verticals. Stats for 36 Square Watch Designs Trending: Older & Average
Research: 6,255 clicks in 91 w
Interest: 2.7 minutes
Concept: Square Watch Designs
Related: 243 examples / 187 photos
Segment: Males, 18-55
Comparison Set: 89 similar articles, including: pixelated analogue timepieces, stimulating smart watches, and $35,000 timepieces.