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Michael is a dynamic self starter with a passion for marketing and the written word. A graduate of Wilfrid Laurier University, he became an Editor for the TrendHunter.com editorial team in 2012.

An avid eco enthusiast, lover of adventure and painter, Michael is constantly hunting for new opportunities to enrich himself, his community and the world-at-large.
Sneaker-Like Leather Mules
Sneaker-Like Leather Mules
The Goods & Services Mule Boasts a Vibram Outsole
The Goods & Services mules are a stylish footwear option unveiled by the Los Angeles-based brand as a sneaker-inspired shoe that incorporates premium materials to create a hybrid opting between... MORE
BBQ-Themed Soy Sauce Campaigns
BBQ-Themed Soy Sauce Campaigns
The Kikkoman 'Fire Up the Umami' Campaign Encourages Creativity
The Kikkoman ‘Fire Up the Umami’ campaign is being run by the brand in the UK to remind consumers of the product’s versatility when it comes to preparing a premium meal on the... MORE
Bronzing Peptide Skincare Products
Bronzing Peptide Skincare Products
Versed Mood Lighting Luminizing Glow Drops Support the Skin
Versed Mood Lighting Luminizing Glow Drops are making their debut in a Sheer Rose Gold shade that’s perfect for elevating anyone’s skincare or makeup regime with a touch of brightness.... MORE
Digestive Support Gummy Supplements
Digestive Support Gummy Supplements
These New TUMS Products Come in Three Options
These new TUMS products are making their debut to provide consumers with a series of options for combating against unwarned digestive issues in a decidedly delicious way. The products include the... MORE
Video Game Refreshment Campaigns
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
The Suntory x Super Mario campaign has been launched by the brand in collaboration with Nintendo in Japan as a way to provide lucky fans with the chance to win some original merchandise. The... MORE
Air-Circulating Laundry Racks
Air-Circulating Laundry Racks
This Clothes Drying Rack Concept by Seungbin Lee is Stylish
This clothes drying rack concept has been designed by Seungbin Lee as a modernized take on the simply laundry accessory that’s imagined as a clever new solution for the home. The drying rack... MORE
Shrimp-Packed Pizzeria Menus
Shrimp-Packed Pizzeria Menus
Anthony’s Coal Fired Pizza & Wings is Celebrating National Scampi Day
Anthony’s Coal Fired Pizza & Wings is celebrating National Scampi Day (April 29) with its Italian Shrimp Festival that sees the seafood being used in a variety of delicious dishes. The menu... MORE
Miniature Monday Cookie Campaigns
Miniature Monday Cookie Campaigns
Crumbl Mini Cookies Will Be Available for Fans on Mondays
Crumbl Mini Cookies have previously been reserved for catering orders, but the brand is aiming to change this with its new Mini Mondays campaign to more widely launch its snack-sized treats. The... MORE
Mustardy Pretzel Snack Products
Mustardy Pretzel Snack Products
Stellar Snacks French Dijon Pretzel Braids Come in Four Sizes
Stellar Snacks French Dijon Pretzel Braids are the latest flavor of the brand’s signature snack product that aims to provide a crunchy, vegan-friendly option for snackers to try out. The new... MORE
Sweetly Nutty Coffee Ranges
Sweetly Nutty Coffee Ranges
Little's Coffee Toffee Nut Comes in Instant and Capsules
The Little’s Coffee Toffee Nut range is a series of sweet, nutty flavored coffee products making their debut in the UK to provide consumers with a simple way to bring coffeehouse-inspired... MORE
Spiced Cheddar Butter Biscuits
Spiced Cheddar Butter Biscuits
Church's Chicken Cheddapeño Biscuits are Sweet, Spicy and Cheesy
Church’s Chicken Cheddapeño Biscuits are a savory take on the brand’s signature Honey-Butter Biscuit that’s arriving as an elevated option perfect for diners to try out this... MORE
Cake-Inspired Restaurant Cookies
Cake-Inspired Restaurant Cookies
BJ's Party Pizookie Boasts a Sweet, Celebratory Recipe
BJ’s Party Pizookie dessert is a new addition to the brand’s signature treat range that’s crafted with the familiar format of the original, but with a decidedly celebratory twist.... MORE
Airy Chutney-Flavored Crackers
Airy Chutney-Flavored Crackers
Carr’s Melts Caramelised Red Onion are Light and Great on Their Own
Carr’s Melts Caramelised Red Onion crackers have been added to the brand’s product portfolio by pladis as the perfect snack option for consumers in the UK to enjoy on their own or with their... MORE
Charitable Candy-Inspired Pins
Charitable Candy-Inspired Pins
The Love Hearts Pin Badges Benefit the Alzheimer's Society
The Love Hearts pin badges have been created by Swizzels as an exclusive product for One Stop in the UK that will benefit the Alzheimer’s Society this spring. The pin badges are inspired by... MORE
Icy Italian Gin Pops
Icy Italian Gin Pops
Remeo Malfy Spritz Sorbetto is Arriving at Waitrose in the UK
The Remeo Malfy Spritz Sorbetto frozen treats are a collaboration product created by the premium gelato and sorbetto brand with the premium Italian gin brand that are perfect for beating the heat... MORE
Sustainable Bread Ranges
Sustainable Bread Ranges
Wildfarmed Life Changing Breads are Launching in the UK in Five Styles
These new Wildfarmed Life Changing breads are making their debut in the UK to provide consumers with a simple way to incorporate sustainable baked goods into their lifestyle. The product range... MORE
Regenerative Ingredient Ice Creams
Regenerative Ingredient Ice Creams
Alec’s Ice Cream is Rolling Out Nine New Flavors This Season
Alec’s Ice Cream has announced a large expansion of its product range to provide consumers with a way to satisfy their craving for a sweet, creamy and indulgent treat this summertime. The brand is... MORE
Presidential Election Candy Collections
Presidential Election Candy Collections
Nassau Candy AmuseMints Election Collection is Patriotic
The Nassau Candy AmuseMints Election Collection is a new range of candy products that celebrate the excitement surrounding the upcoming 2024 Presidential Election. The candy collection boasts a... MORE
Oversized Textural Candy Products
Oversized Textural Candy Products
Skittles Giants Gooey Have a Soft Filling Inside a Crunchy Shell
Skittles Giants Gooey is the newest addition to the Mars Wrigley candy range that’s formulated with an unexpected textural experience in mind. The candy comes as an oversized version of the... MORE
Premixed Morning Protein Shakes
Premixed Morning Protein Shakes
FUEL10K Ultimate Breakfast Shake Comes in Two Flavors
Starting the day off on a high-protein tip has just gotten a whole lot easier thanks to the new FUEL10K Ultimate Breakfast Shake that’s formulated with the nutritional needs of today’s... MORE
High-Quality Coffee Tequilas
High-Quality Coffee Tequilas
Black Gold XO Café Responds to Consumer Demand in the UK
The Black Gold XO Café coffee tequila has been created by LWC Drinks as an alcohol product that aims to fill the void in the UK market for coffee-infused tequilas. The drink is positioned to... MORE
Celebratory Song Contest Chocolates
Celebratory Song Contest Chocolates
Baileys Chocolate Microphone Was Created with Lir Chocolates
The Baileys Chocolate Microphone has been created in partnership with Ireland-based chocolatier Lir Chocolates as a sweet treat that celebrates the upcoming Eurovision 2024 song contest. The... MORE
Posh Plant-Based Sunglasses
Posh Plant-Based Sunglasses
The Walden Pilot Sunglasses are Stylish Yet Protective
The Walden Pilot Sunglasses are a classic aviator eyewear style crafted with a high-quality, eco-friendly construction to ensure they fit in well with existing options on the market. The... MORE
Curated Online Shopping Events
Curated Online Shopping Events
Walmart+ is Offering an Online-Only Shopping Event for Members
Walmart+ members are being invited to partake in an online-only shopping event to let them browse an array of curated products that are making their debut at the retailer. The Early Access shopping... MORE
Holistic Home Cleaning Robots
Holistic Home Cleaning Robots
The Yeedi M12 Pro+ Works with the OMNI Station
The Yeedi M12 Pro+ robot vacuum and mop is a dynamic cleaning appliance engineered with the needs of today’s consumer in mind to help them easily keep their home in tiptop shape. The robotic... MORE
Superfood-Blended Granolas
Superfood-Blended Granolas
Kroma Super Granola Provides Whole Body Nutrition Support
Kroma Super Granola has been announced hot on the heels of the brand’s Super Ramen as the perfect breakfast or snack product for consumers to incorporate into their daily diet. The granola... MORE
Collaboration Convenience Store Beers
Collaboration Convenience Store Beers
Rutter's Don’t Have A Cow Citra IPA is From Evil Genius
The Rutter’s Don’t Have A Cow Citra IPA beer has been created in collaboration with Evil Genius as an exclusive libation that’s hitting store shelves now just ahead of the busy... MORE
Ready-to-Drink Canned Coffee Lattes
Ready-to-Drink Canned Coffee Lattes
Costa Iced Coffee Lattes Come in Three Flavors
The Costa Iced Coffee Lattes are a series of ready-to-drink coffeehouse-inspired refreshments perfect for consumers who lead fast-paced lifestyles to enjoy at their leisure. The canned coffee drinks... MORE
60s Pop Culture Fragrances
60s Pop Culture Fragrances
The CELINE Zouzou Perfume is the Brand's First in Two Years
The CELINE Zouzou perfume is an upcoming fragrance from the brand’s Haute Perfumerie line that’s sure to catch the attention of new and existing fans alike. The fragrance, named after... MORE
Farmhouse-Fresh Spring Restaurant Menus
Farmhouse-Fresh Spring Restaurant Menus
Bob Evans Spring Menu Has New Salads and More
The Bob Evans spring menu has been unveiled by the brand as part of its bid to update offerings for the seasonal turnover and provide diners with a series of delicious, high-quality options to enjoy.... MORE
Fruit-Made Mini Ice Pops
Fruit-Made Mini Ice Pops
These JonnyPops Minis are USDA Organic with No Added Sugar
These JonnyPops Minis have been announced by the Minnesota-based frozen treat brand as a series of simple yet sweet products perfect for kids and adults alike to enjoy this summertime. The Organic... MORE
Recycled Private Label Packaging
Recycled Private Label Packaging
ALDI Introduced Recycled Plastic Bottles for Water and Soda
ALDI has announced 100% recycled plastic bottles will be used for its private label range of soft drinks and bottled waters in a bid to reduce its use of virgin packaging materials. The packaging... MORE
Travel Getaway Wine Promotions
Travel Getaway Wine Promotions
Mud House and Coolstays Partnered for a New Promotion
Mud House and Coolstays have announced a partnership that will provide consumers with the chance to win an exclusive getaway just for picking up a bottle of their favorite wine. The on-pack... MORE
Saucy Buffalo Chicken Poutines
Saucy Buffalo Chicken Poutines
Popeyes Buffalo Chicken Come in Two Options in Canada
Popeyes Buffalo Chicken is arriving at participating locations in Canada to provide diners with a saucy series of options that don’t skimp when it comes to slightly spicy flavor. The chicken... MORE
Removable Illuminator Lamp Designs
Removable Illuminator Lamp Designs
The Frandsen Grasp Lamps by Thomas Albertsen are Charming
The Frandsen Grasp lamps have been designed by Thomas Albertsen as a stylishly functional illuminator series that separates the main body of the decor piece from the light component itself. The... MORE
Millennium Gamer Smartphone Chargers
Millennium Gamer Smartphone Chargers
The Elago WS M5 Charging Stand is Game Boy-Inspired
The Elago WS M5 Charging Stand is a Game Boy-inspired device for iPhone users to help them keep their device powered up and ready for use in a decidedly nostalgic way. The charging stand is... MORE

Featured Ideas

Minimalist EDC Dagger Designs
Minimalist EDC Dagger Designs
The Copper Sheath Dagger from the Koss Workshop is Ultra-Chic
The Copper Sheath Dagger by Koss Workshop is an ultra-minimalist take on the humble knife that’s crafted with style and functionality in mind. The dagger is constructed with an angular form... MORE
Augmented Negative Display Watches
Augmented Negative Display Watches
This Modified Casio AE-1200 Digital Watch is Ultra-Chic
This modified Casio AE-1200 digital watch has been customized by Istvan of Custom Watches World as an ultra-chic take on the timepiece model’s form. The watch has been customized with a... MORE
Slide-In Pickup Truck Campers
Slide-In Pickup Truck Campers
The Wilderness Vans Range Campers Come in Two Models
The Wilderness Vans Range Campers are a series of well-equipped slide-in pickup truck campers targeted towards explorers who want to explore on their own terms. The slide-in campers include the R1... MORE
Industrial Design Smartwatches
Industrial Design Smartwatches
The 176 CS-500 Smartwatch by Carl Hauser Has a Rugged Form
The conceptual 176 CS-500 smartwatch has been designed by Carl Hauser as an ultra-modern, industrial take on wearable technology that merges aesthetics to achieve a stylish piece of equipment. The... MORE
Ultra-Luxe Pocket Knives
Ultra-Luxe Pocket Knives
The Benchmade Gold Class Knives Come in Two Models
The Benchmade Gold Class knives are a high-end take on the classic pocket knife accessory that promises to provide impressive style and functionality to meet the needs of the modern consumer. The... MORE
Branded EDC Multitool Kits
Branded EDC Multitool Kits
The Leatherman Adapt Kit Features a Mini Workstation and More
The Leatherman Adapt Kit is a compact yet convenient accessory for avid everyday carry (EDC) aficionados to incorporate into their collection as a way to elevate their daily capabilities. The kit... MORE
Celebratory Anime Shoes
Celebratory Anime Shoes
The Sailor Moon Footwear from Mayla Has Ornate Aesthetics
This Sailor Moon footwear has been shown off as a series of ultra-detailed shoe styles for fans in Japan to pick up ahead of the theatrical release of the two-part Sailor Moon Cosmos anime. The shoes,... MORE
Tough Titanium Pocket Knives
Tough Titanium Pocket Knives
The Vero Impulse Thin Pocket Knife Comes in Four Finishes
The Vero Impulse thin pocket knife is an exceptionally durable piece of everyday carry (EDC) equipment perfect for enthusiasts to incorporate into their collection. The knife is constructed with a... MORE
Hyper-Ruggedized Digital Timepieces
Hyper-Ruggedized Digital Timepieces
The G-SHOCK Mudmaster GW-9500 Has a Bio-Based Resin Case
The G-SHOCK Mudmaster GW-9500 timepiece has been shown off as the latest version of the iconic Casio accessory that prioritizes a rugged aesthetic with a decidedly slim form to boot. The timepiece... MORE
Rugged Military-Inspired Timepieces
Rugged Military-Inspired Timepieces
The Luminox MIL SPEC Dive Watch Has a CARBONOX+ Case
The Luminox MIL SPEC Dive Watch is a ruggedly designed timepiece ready to provide support for adventurous wearers with a penchant for life in the great outdoors. The timepiece is built with the... MORE
Efficiently Engineered EDC Tools
Efficiently Engineered EDC Tools
The Lever Gear Edge XT Offers 10 Handy Features
The Lever Gear Edge XT multitool is an everyday carry (EDC) accessory engineered with the needs of makers and DIYers alike in mind to help them stay efficient when going about their daily routine.... MORE
Functional Utilitarian Pocket Knives
Functional Utilitarian Pocket Knives
The Benchmade 290 Immunity Series Knives Come in Three Styles
The Benchmade 290 Immunity Series Knives are a new addition to the brand’s roster of everyday carry (EDC) products that promise to provide impressive quality with style to boot. The knives... MORE
Radically Redesigned Off-Road SUVs
Radically Redesigned Off-Road SUVs
The 2024 Toyota Land Cruiser Has a Hybrid Motor and Lower Price
The 2024 Toyota Land Cruiser has been shown off by the automotive brand as a radical redesign of the original off-road model that promises to provide impressive handling, efficiency and style. The... MORE
Ultra-Thin EDC Knives
Ultra-Thin EDC Knives
The Benchmade 748 Narrows Has a Premium Folding Construction
The Benchmade 748 Narrows is an all-new everyday carry (EDC) pocket knife designed with style and performance in mind to satisfy the demands of discerning collectors alike. The knife measures in at... MORE