It’s always fascinating to see what marketers come up with to entice shoppers during the holiday season. After all, everyone is already in a shopping state-of-mind. Super-catchy jingles with a lot of dancing and cheering, festive store windows, cool interactive campaigns, and even movie-branded ornaments make up holiday marketing campaigns that really get you into the spirit of Christmas.
The challenge for marketers, however, is to get you thinking of their brand in particular. Coke has done a great job at this; what other brands can you think of that are especially top-of-mind during the holidays? Check out this cluster of holiday marketing campaigns for ideas.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 88%
Activity 68%
Freshness 8%
