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From Messy Marketing to Unkempt Chic, Dirty is the New Clean

By: Marissa Brassfield - Published:   Updated: Mar 24 2011 • References:
Dirty is the new clean--at least, according to this compilation of disheveled innovations.

From messy marketing campaigns like the paint-splattered Adidas Originals and The Ting Tings promotion you see in the image on the right to dirty car art and filthy laundry buses, clean has clearly never been so uncool. Stats for 20 Disheveled Innovations Trending: Older & Mild
Traction: 5,492 clicks in 286 w
Interest: 6.8 minutes
Concept: 20 Disheveled Innovations
Related: 150 examples / 115 photos
Segment: Neutral, 18-35
Comparison Set: 55 similar articles, including: dirty makeovers, messy hair photo shoots, and filthy environment crusaders.