From Deep-Fried Butter to Mayo Margaritas
Whether it's salsa in a hat, mayo in a margarita, or soy sauce on ice cream, these are condiment creations that defy the limits of creativity (and the limits of the digestive system).
Implications - Consumers no longer eat around the dinner table because they are constantly on the go. This means that consumers do not have time to make healthy, home-cooked meals. Companies should consider how they can offer healthier, more convenient choices to consumers.