16 Innovative Examples of Toyota Marketing

From Gladiator Marketing to Hybrid Parking Wars

Toyota has been besieged by setbacks lately, which is why I am expecting a way of awesome ads and commercials similar to all of these innovative examples of Toyota marketing. Toyota is the world's largest car company, but the recent Japan earthquakes, along with some bad press due to malfunctioning cars, have left it with a black eye.

The best way to cure a corporate black eye is with some awesome ad campaigns. On that front, Toyota delivers with funny and clever ads that tout everything from the company's green credentials to its manliness. Each of these ads takes a different approach, with some using sports stars and others using grumpy grandmas. If you are a fan of automotive advertising done right, you are definitely going to want to click through all of these innovative examples of Toyota marketing.

SCORE
4.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 57%
Activity 62%
Freshness 8%

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