You Drive What? is a blog about showing off those special rides that are utterly unforgettable, and not in a good way. You Drive What? makes you question why, and sometimes how, people get around in the cars they do.
One time I was driving with my roommate down the highway, and we drove right by a man driving a giant, motorized pumpkin. I am not kidding. And I wish I had a camera, so I could have submitted that photo to You Drive What?
What's Driving This Trend
- Automotive Blogging
- Opportunity for a disruptive innovation with a focus on entertaining, shareable content that highlights unique and bizarre automobiles.
- Social Media for Niche Interests
- Opportunity to leverage social media platforms for niche interest groups, such as those interested in unique and bizarre automobiles like those featured on You Drive What?.
- Targeted Advertising
- Opportunity for advertisers to target niche interest groups, such as those interested in unique and bizarre automobiles like those featured on You Drive What?, for more effective and efficient results.
Who This Affects Most
- Automotive Industry
- Opportunity for the automotive industry to tap into niche markets and promote the production of unique and unconventional vehicles that appeal to the interests of groups like those featured on You Drive What?.
- Social Media Industry
- Opportunity for the social media industry to create and leverage more niche interest groups like those following You Drive What? to increase engagement and keep users on their platforms for longer periods of time.
- Advertising Industry
- Opportunity for the advertising industry to better understand and adapt to the growing trend of niche interest groups, such as those interested in unique and bizarre automobiles like those featured on You Drive What?, for more targeted and effective advertising campaigns.
