Many yogurt varieties on the market are loaded with sugar and extra sweet, but the Yoplait Super Fruitti yogurt for adults is formulated to be an alternative for mature consumers to enjoy. Coming in flavor such as Beautiful Blueberry, Sweet Strawberry and Bold Goji Berry, the Yoplait Super Fruitti yogurts are 0% fat and contain 60-calories per serving. The yogurts are thick and creamy with a low level of sugar to make them suitable for those with a preference for a less sweet option or those on restrictive diets.
The Yoplait Super Fruitti yogurts for adults is purported by the brand to contain about 30% less sugar than other options on the market and is fortified with calcium as well as vitamins B2 and D.
What's Driving This Trend
- Low-sugar Yogurts
- Opportunity for creating more low-sugar yogurt options for mature consumers who prefer less sweet alternatives.
- Alternative Flavored Yogurts
- New flavors like Beautiful Blueberry, Sweet Strawberry, and Bold Goji Berry present an opportunity to expand the variety of mature consumer yogurt options.
- Fortified Yogurts
- Opportunity to create yogurts fortified with essential nutrients like calcium, vitamins B2, and D specifically targeting mature consumers.
Who This Affects Most
- Health Food
- The health food industry can capitalize on the growing demand for low-sugar yogurt options targeted towards mature consumers.
- Food and Beverage
- Food and beverage companies can explore new flavors and formulations to cater to the mature consumer segment.
- Nutritional Supplements
- The nutritional supplements industry can tap into the opportunity to create fortified yogurts tailored for the nutritional needs of mature consumers.
