Chobani has become well-known and loved for its assortment of thick and creamy yogurt drinks, but now the brand is offering a new way for its fans to indulge. 'Drink Chobani' is a whole new category for the yogurt brand. This new range of drinks is made up of smooth and simple flavors like Mixed Berry, Mango, Strawberry Banana, as well as the particularly interesting Apple Cucumber Spinach.
Alongside its Drink Chobani beverage, Chobani also announced an all-new range of savory Meze Dips.
As the rise of healthy cold-pressed juices, flavored water and nut milks are taking the spotlight away from dairy products, brands like Chobani are responding to the competition by creating smaller single-serve packages and portions that are easily consumed outside of the home.