Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,569 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,979 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,979 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,569 cutting edge ideas.

Awards for Innovative Package Design

The 2008 Pentawards

— November 3, 2008 — Marketing
The 2008 Pentawards for worldwide package design have been announced. The awards include honors for the top package designs in food, beverages, body care and luxury products.

This is a selection of some of my personal favorites from the winners. A new red aluminum Coca-Cola bottle is the Platinum winner in the beverage category. Gloji puts its juice in a light bulb shape and tags it as 'The Juice That Makes You Glow.' Two water bottles are here with gorgeous vessels: Evian looking like a perfume bottle and Lanjaron with a built-in mountain.

In the food category I love the Sultry Sally potato chip bags, the packaged herbs from Waitrose Herbs and the Miaw Miaw cat food tins.

Also here is a body detailer 'shower tool' from Axe, a cool box for laundry soap that looks like a washing machine and the Best in Show, Diamond Award Winner Piper Heidsieck with its upside down Rosé Sauvage by Viktor and Rolf.
Trend Themes
1. Innovative Package Design - Opportunity for disruptive innovation in reimagining package designs to attract and engage consumers.
2. Beverage Packaging - Opportunity for disruptive innovation in creating unique and eye-catching packaging designs for beverages.
3. Luxury Product Packaging - Opportunity for disruptive innovation in developing luxurious and high-end packaging designs for luxury products.
Industry Implications
1. Food and Beverage - Opportunity for disruptive innovation in revolutionizing packaging designs for food and beverage products.
2. Beauty and Personal Care - Opportunity for disruptive innovation in creating innovative and visually appealing packaging designs for beauty and personal care products.
3. Fashion and Luxury - Opportunity for disruptive innovation in designing packaging solutions that enhance the luxurious and sophisticated image of high-end products.
5.1
Score
Popularity
Activity
Freshness