Montreal Gazette Proves That Words Matter

 - Mar 2, 2009
References: bleublancrouge & adsoftheworld
The Montreal Gazette’s television, radio and print ads have captured everyone’s attention in Montreal as well as all of Canada with their clever word-focused ad campaigns.

The television and radio ads are even more distinctive and memorable with the inclusion of an original musical score by Montreal’s Alexandra Streliski. I love the use of the wording in January’s edition to say goodbye to President Bush and hello to President Obama.

The ads were created by advertising agency Bleu Blanc Rouge, Montreal, Canada with creative direction by Gaëtan Namouric and J.F. LeBlanc. The copy was written by Sébastien Maheux and Justin Kingsley.