CAVALCADE Transforms Single Pieces of Wood into Fun Toys
Kalina N — March 26, 2018 — Life-Stages
References: kickstarter
CAVALCADE is a collection of wooden rocking animals that channels minimalism, cheerful colors and simple geometric shapes. Built to be durable and design-driven, the product is extremely tough and bound to be a whimsical addition to playtime.
The CAVALCADE collection is the debut of new toy brand BLUC, which chose a safe and classic object for its first release. From giraffes and horses to zebras and deer, the wooden rocking animals are a delight to parents who enjoy simple and contemporary design—of course, the universality and dynamic, as well as the aesthetic appearance, makes the CAVALCADE collection extremely enjoyable for the little ones too.
The wooden rocking animals are entirely made in Europe—the design was conceived by two Italians in Amsterdam, the production process boasts birch wood in Germany, while the water-based color job is completed in Romania.
The CAVALCADE collection is the debut of new toy brand BLUC, which chose a safe and classic object for its first release. From giraffes and horses to zebras and deer, the wooden rocking animals are a delight to parents who enjoy simple and contemporary design—of course, the universality and dynamic, as well as the aesthetic appearance, makes the CAVALCADE collection extremely enjoyable for the little ones too.
The wooden rocking animals are entirely made in Europe—the design was conceived by two Italians in Amsterdam, the production process boasts birch wood in Germany, while the water-based color job is completed in Romania.
Trend Themes
1. Minimalist Design - The CAVALCADE collection showcases a trend towards minimalist design in the toy industry, presenting opportunities for companies to create sleek and understated toys.
2. Sustainable Materials - The use of birch wood and water-based colors in the production of the wooden rocking animals highlights the trend towards sustainable materials in the toy industry, suggesting opportunities for companies to create eco-friendly toys.
3. Geometric Shapes - The incorporation of simple geometric shapes in the design of the rocking animals reflects a trend towards geometric aesthetics in the toy industry, presenting opportunities for companies to create toys with unique and visually appealing shapes.
Industry Implications
1. Toy - The CAVALCADE collection of wooden rocking animals is a disruptive innovation in the toy industry, offering parents and children a durable and design-driven alternative to traditional toys.
2. Design - The minimalist and contemporary design of the CAVALCADE rocking animals taps into the trend of incorporating aesthetically pleasing aesthetics in product design, opening up opportunities for companies to create stylish and visually appealing products.
3. Sustainable Manufacturing - The use of sustainable materials and the production process in Europe exemplified by the CAVALCADE collection indicates a growing trend towards sustainable manufacturing practices in the industry, providing opportunities for companies to adopt environmentally friendly production methods.
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