Otterbox may be most well-known for its top-selling cases for mobile devices but the brand is looking to provide consumers with protection in other areas of their life as well, as it recently launched its own line of Elevation Wine Tumblers.
In the same way that the fragile screens of tablets and smartphones are prone to shattering, accidents can just as easily happen with stemware, creating a hazard at home with broken glass. Otterbox's colorful Elevation Wine Tumblers help to keep drinks the right temperature with stainless steel and an internal copper lining, which also offers the advantages of a shatter-proof design.
The ultra-durable Elevation Wine Tumblers are offered in a range of colors: Ice Cap White, Frozen Shimmer Blue, Coastal Chill Blue, Lavender Chill Purple and Silver Panther Black.
What Makes This Trend Stand Out
- Durable Drinkware
- Opportunity for companies to create shatter-proof and durable drinkware for various beverages.
- Protective Consumer Products
- Potential for brands to expand their product offerings by developing protective solutions for everyday items.
- Temperature-controlled Drinkware
- Innovation in drinkware that can keep beverages at the desired temperature for longer periods.
Sectors Adopting This
- Kitchenware
- Opportunity for kitchenware companies to develop durable and shatter-proof drinkware products.
- Consumer Electronics
- Potential for consumer electronics brands to explore the development of protective cases for non-electronic items.
- Food and Beverage
- Innovations in temperature-controlled drinkware can appeal to both the home and hospitality sectors.
