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Wild Willett Food Targets Millennial Parents with Active Children

 - Jul 11, 2019
References: wildwillettfood & nosh
Wild Willett Food creates healthy snacks for kids in the form of high-protein jerky that's infused with fruit. The brand's fruity beef jerky products introduce never-before-seen flavors like Playful Papaya, Sassy Strawberry and Spunky Savory that are free from gluten, nitrates/nitrites and MSG. Each of these nourishing snacks, sold in a resealable pouch, boasts six grams of protein.

With its unique beef jerky snacks, the brand targets Millennial parents who are looking for snacks that will give energy and nourishment to their active children.

Although jerky was once seen as a junk food product that was full of sodium, nitrites and MSG, a new wave of better-for-you snacks is emerging to help consumers enjoy a protein-packed snack that's rich in minerals.