DIY Wedding Cake Kits

Eli's Cheesecake's Tiered Cheesecake Kit Celebrates the Royal Wedding

In celebration of the coming together of Prince Harry and Meghan Markle on May 19th, Eli's Cheesecake created a DIY Royal Wedding Cake Kit that is being branded as a must-have for a royal wedding viewing party event.

The tiered wedding cheesecake kit includes three undecorated sizes of Eli's Original Plain or Chocolate Chip Cheesecake, a lemon-elderflower buttercream frosting inspired by the royal wedding cake flavor, as well as other essentials like pastry bags, decorating tips, sprinkles, miniature British flags and gold boards for presenting the finished creation. Those who are interested in getting the kit in time for the royal wedding are urged to place an order before May 16th.

38 years ago, Eli Schulman of Eli's Cheesecake is said to have pioneered Chicago-style cheesecake, which is richer and creamier in consistency than a New York cheesecake.

DIY Dessert Kits
The success of Eli's Cheesecake's Tiered Cheesecake Kit demonstrates the potential for DIY dessert kits to celebrate special occasions or themed events.
Personalized Party Kits
There is an opportunity to create personalized kits that include all the essentials for hosting a themed event, such as flags, decorations, and food.
Flavor-inspired Desserts
The use of the lemon-elderflower buttercream frosting inspired by the royal wedding cake flavor in Eli's Cheesecake demonstrates the potential for businesses to create desserts inspired by popular flavors or trends.

Where This Applies

Food and Beverage
Eli's Cheesecake's DIY wedding cake kit is an example of how businesses can cater to special occasions with unique, themed desserts.
Party Supplies
The success of Eli's Cheesecake's Royal Wedding Kit highlights the opportunity to create personalized party kits that include themed decorations and food items to enhance the celebration.
E-commerce
Businesses can use the popularity of themed events to create e-commerce sites, offering personalized, themed party kits, and desserts for delivery.
SCORE
3.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 35%
Freshness 8%

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