Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,055 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,055 cutting edge ideas.

Watermelon Superfruit Seltzers

The Vizzy Hard Seltzer Watermelon Variety Pack Has Four Flavors

— July 21, 2021 — Marketing
The Vizzy Hard Seltzer watermelon variety pack is the latest portfolio expansion from the Molson Coors Beverage Company that will provide consumers with a summery option to pick up this season. The variety pack includes four flavor combinations that all play with a base of real watermelon juice including Kiwi Watermelon, Blueberry Watermelon, Mango Watermelon and Passionfruit Watermelon. Each flavor contains 100-calories, one-gram of sugar, vitamin C and maintains a 5% ABV.

Marketing Manager for Vizzy Hard Seltzer Vi Tran spoke further on the Vizzy Hard Seltzer watermelon variety pack saying, "Vizzy continues to bring the most desired flavour profiles to our hard seltzer drinkers. Fans saw this first with the incredible success of our lemonade variety pack earlier this summer, and now we’re delivering the crisp summer taste of watermelon – a flavour that is made with real watermelon juice and certainly sets us apart from competitors. We’ve got a feeling that our fans are going to enjoy this watermelon pack well beyond summer sipping.”
Trend Themes
1. Watermelon Flavor Trend - The watermelon flavor trend is growing, and businesses in the food and beverage industry should consider incorporating this flavor into their products to cater to consumer demand.
2. Low-calorie Drink Trend - The Vizzy Hard Seltzer Watermelon Variety Pack has only 100 calories and 1 gram of sugar, making it a perfect fit for the low-calorie drink trend which is gaining popularity.
3. Real Juice Ingredient Trend - The use of real watermelon juice in the Vizzy Hard Seltzer watermelon variety pack highlights the real juice ingredient trend, which offers a potential disruptive innovation opportunity for producers of snack and beverage products.
Industry Implications
1. Alcoholic Beverages - The Vizzy Hard Seltzer Watermelon Variety Pack is a new product in the alcoholic beverage industry, which caters to the growing demand for low-calorie alcoholic drinks crafted with unique flavors.
2. Soft Drinks - The use of real watermelon juice in the Vizzy Hard Seltzer watermelon variety pack is poised to disrupt the soft drinks industry, which has a growing preference for natural and healthier drink options.
3. Snacks - The incorporation of real watermelon juice in the Vizzy Hard Seltzer watermelon variety pack presents a possibility of disruptive innovation for businesses within the snack industry who can incorporate this unique flavor into their snacks or as an ingredient in their products.
3
Score
Popularity
Activity
Freshness