As much as peanut butter, almond butter and cashew butter are favorites to some, others require—or simply prefer—alternative kinds of spreads that are seed-based and nut-free, like the Roasted Watermelon Seed Butter by 88 Acres Foods. This tahini-like spread is said to have a flavor that's rich and buttery, plus it is packed with more protein per serving than almonds or peanuts. There are other advantages to using watermelon seeds as a base of a spread, including the fact that watermelons require 78 times less water to grow than shelled almonds.
The brand's Roasted Watermelon Seed Butter is subtly sweet and is also offered in a variety with no added sugar, as this version of the product does contain a hint of organic powdered sugar.
Key Themes Behind This Trend
- Seed-based Spreads
- Opportunity for creating a variety of seed-based spreads as alternative options to nut butter.
- Alternative Protein Sources
- Disruptive innovation potential in developing protein-rich spreads using unconventional sources like watermelon seeds.
- Sustainable Agriculture
- Innovation opportunities in promoting watermelon seeds as a sustainable alternative to other nut-based spreads.
Where This Applies
- Food Manufacturing
- Potential for food manufacturers to explore producing seed-based spreads as a niche market offering.
- Health Food
- Opportunity for health food companies to cater to customers with allergies or preferences for nut-free options with seed-based spreads.
- Sustainable Agriculture
- Sustainable agriculture industry can benefit from promoting and cultivating watermelon seeds as an eco-friendly crop with versatile applications.
