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These Water Labels are Made with Mountain-Mimicking Geometric Shapes

 - Sep 28, 2015
References: studiojq.co & packagingoftheworld
The creative agency Studio -- JQ created these beautiful bottled water labels for the United Kingdom-based mineral water company called 'Over The Hills.' Each bottle is adorned with a clear wrap-around label that features a graphic image of crystallized mountains to reflect the natural mineral water contained within.

Each of the bottled water labels uses a different colored mountain logo to represent the unique flavor selection, which includes strawberry, orange and apple. The mountains actually resemble precious jewels, which is emphasized by the various colors to create an aesthetically pleasing logo.

The ultimate goal for this package design is to "develop a refreshing and colorful drink product that uses illustration as its main selling point." The beautiful imagery will draw in the eye of consumers by standing out among the traditional water bottles.