Warrior Peripherals, the gaming-focused subsidiary of Multilaser, announced that it will work with the two esports organizations 'AfroGames' and 'CNB Esports' on several projects. Warrior is one of the most well-known gaming peripherals suppliers in Brazil, with its keyboards, mice, and other electronics being used by countless professional gamers in the country.
AfroGames is currently working on a project to teach youth across Brazil about the world of competitive gaming and its many opportunities, while CNB Esports is currently working on hosting a number of professional-grade tournaments. With Warrior sponsoring AfroGames and CNB Esports events, professional players, students, attendees, and more will be able to utilize Warrior-branded equipment while competing, learning, or enjoying engaging esports events.
Image Credit: AfroGames
What's Driving This Trend
- Esports in Brazil
- Opportunities exist for companies to invest in esports education and sponsorship in Brazil, particularly in targeting youth and professionals alike.
- Gaming Peripherals and Accessories
- Companies that produce gaming peripherals and accessories can benefit from partnering with esports organizations in order to promote their products and increase brand awareness among professional gamers and consumers alike.
- Esports Tournaments
- Investing in professional-grade esports tournaments can promote business branding and outreach while simultaneously providing opportunities for gamers and students to engage with the industry on a competitive level.
Who This Affects Most
- Technology
- The technology industry can benefit from expanding into the esports industry by developing innovative gaming products that appeal to consumers and professional gamers alike.
- Education
- Esports organizations that partner with education companies can contribute to the development of programs that better educate young people about the industry and potential career opportunities within it.
- Sports and Entertainment
- As esports becomes increasingly mainstream, sports and entertainment industry companies can build partnerships with esports organizations and tap into the market by producing related content and sponsoring tournaments.
