Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,161 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,161 cutting edge ideas.

Dog-Friendly Sandwich Cookies

Wag More Bark Less Biscuits are Human-Grade Dog Treats

— March 14, 2022 — Lifestyle
Cloud Star's Wag More Bark Less Sandwich Cookies are human-grade dog treats that are stuffed with peanut butter that sits between a pair of baked biscuits. The simple sandwich cookies for pets were created to respond to the humanization of pet food and treats. These treats set themselves apart as the only human-grade option of their kind and they boast fewer ingredients than their competitors, less fat and no corn syrup.

The peanut butter cookies for dogs aim to fill a gap in the pet specialty retail space, especially since sandwich cookies are already recognized as a leading dog treat format. These pet-pleasing biscuits can be found in brightly colored 11.8-ounce packages that remind of the standard sandwich cookie packaging for people.
Trend Themes
1. Human-grade Pet Food - The growing demand for high-quality pet food inspires companies to produce human-grade ingredients for pet nourishment and health.
2. Pet Treat Premiumization - Consumers seek premium, specialized treats for their pets, encouraging companies to create innovative and luxurious options.
3. Healthy Pet Snacks - Pet owners increasingly prioritize healthier snack options for their pets, leading the industry to reduce artificial ingredients and promote natural alternatives.
Industry Implications
1. Pet Food Industry - The pet food industry is experiencing a disruption with a shift towards higher quality ingredients and healthier snack options for pets.
2. Pet Specialty Retail - Pet specialty retail stores face the opportunity to expand their product offerings by including premium and human-grade treats to cater to the evolving preferences of pet owners.
3. Pet Wellness - The pet wellness sector can take advantage of the expanding demand for healthier food and treats, positioning healthier options as integral components of pet care.
1.7
Score
Popularity
Activity
Freshness