Holoride Creates a VR Experience for Bored Passengers
You'd think you have seen it all when it comes to VR entertainment -- from its incorporation into exercise equipment to its integration in the retail landscape. However, virtual reality has found its way to the back seat of cars thanks to German start-up Holoride.
The new form of VR entertainment builds on the "car's real-time movements." This includes both acceleration and steering, among other things. When the automobile stops at a light or for a pedestrian, the dynamic virtual reality component pauses and the consumer can play "a whack-a-mole-type game" until the auto is in motion again.
Ideal for passengers in autonomous cars, long cab rides or even for family trips with the kids, Holoride offers a completely immersive, one-of-a-kind VR entertainment experience that will surely excite and pull individuals from the inherent boredom of riding in a car for long periods of time.
The new form of VR entertainment builds on the "car's real-time movements." This includes both acceleration and steering, among other things. When the automobile stops at a light or for a pedestrian, the dynamic virtual reality component pauses and the consumer can play "a whack-a-mole-type game" until the auto is in motion again.
Ideal for passengers in autonomous cars, long cab rides or even for family trips with the kids, Holoride offers a completely immersive, one-of-a-kind VR entertainment experience that will surely excite and pull individuals from the inherent boredom of riding in a car for long periods of time.
Trend Themes
1. Real-time VR Entertainment - Real-time VR entertainment is a trend that is creating immersive experiences by incorporating the car's movements into virtual reality games and experiences.
2. Autonomous Travel Experiences - As autonomous cars become more prevalent, there is a trend towards creating innovative entertainment solutions for passengers on long trips, such as Holoride's VR experience.
3. In-car Gaming - The trend of in-car gaming is gaining traction with Holoride's VR entertainment, providing a fun and interactive experience for passengers on their journey.
Industry Implications
1. Automotive - The automotive industry can explore partnership opportunities with Holoride to integrate VR entertainment as a unique selling point for their vehicles.
2. Entertainment - The entertainment industry can tap into the growing trend of real-time VR experiences in car-specific contexts, offering new forms of entertainment for consumers.
3. Travel and Tourism - The travel and tourism industry can leverage Holoride's VR entertainment to enhance the travel experience and provide a unique selling point for transportation services.
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