Technicolor Makeup Shoots

Vogue Paris 90th Anniversary Issue Shows Us the Future of Cosmetics

The creative team at this magazine set out to interview several cosmetic giants to inquire about the future of cosmetics for the Vogue Paris 90th Anniversary edition.

Companies like Clarins and Lancome predicted a future that might scare some of us if it were to come true. The predictions are depicted in a spread with model Eniko Mihalik baring images of self-adjusting skin cream, intelligent foundation and prosthetic cheek pads.

Take a look through the gallery of this vibrant but creepy spread from the Vogue Paris 90th Anniversary issue.

Intelligent Cosmetics
A trend towards makeup products that utilize artificial intelligence for customization and personalization.
Prosthetic Enhancements
A trend towards makeup products that offer prosthetic or surgical-like enhancements without the need for actual surgery.
Adaptive Skincare
A trend towards skincare products that use technologies such as machine learning and sensors to adapt to individual needs.

Industries Being Reshaped

Beauty
The beauty industry is already investing heavily into research and development for intelligent cosmetics and adaptive skincare.
Fashion
As seen in the Vogue Paris spread, fashion and cosmetics have become intertwined highlighting disruptive innovation opportunities through the creation of unique and experimental stylings.
Healthcare
With the emergence of prosthetic enhancements in cosmetics, new innovations could be made in healthcare to develop new cosmetic and augmentative technologies for those who require it.
SCORE
6.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 99%
Activity 93%
Freshness 8%