Historical Desert Series

The Vogue Netherlands 'Pure Iconic' Editorial is Naturally Beautiful

Filled with history and culture, the Vogue Netherlands 'Pure Iconic' editorial is a gorgeous meeting place between fashion and its origins.

Photographed by Paul Bellaart, the photo shoot features supermodel Doutzen Kroes as she poses against a barren landscape characterized with historical statues and figures. Stylist Jetteke van Lexmond sticks to the basics and dresses Kroes in classic white pieces that look like they were in style hundreds of years ago but could still be worn today. The model's make up is kept to a minimum in order to emphasize the influence of nature in the series.

Technology seems to be taking center stage in this day and age, but the Vogue Netherlands 'Pure Iconic' editorial takes it back to the basics.

Historical Fashion
Opportunity for fashion brands to incorporate historical influences into their designs.
Minimalist Makeup
Opportunity for beauty companies to promote natural and minimalistic makeup looks.
Nature-inspired Photography
Opportunity for photographers to capture the beauty of nature in fashion editorials.

Who This Affects Most

Fashion
Fashion brands can explore historical themes in their collections.
Beauty
Beauty companies can create products and tutorials for minimalistic makeup looks.
Photography
Photographers can specialize in nature-inspired fashion editorials.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 43%
Freshness 8%