The VK Festive Pack has been unveiled in the UK as a seasonal offering for consumers looking for a festive way to celebrate this holiday season. The cooler pack contains 10 bottles of the drink including the all-new Candy Cane flavor, which is a limited-edition offering from the brand that's sure to be enjoyed by those looking to enhance their holiday celebrations. The VK Candy Cane flavor is reported to have a sweet strawberry flavor with hints of peppermint to make it a balanced prepackaged libation option.
Brand Manager at Global Brands Charlie Leaver spoke on the VK Festive Pack saying, "With this year’s new Christmas flavor, our highly sought after VK Christmas jumpers and our on-trend marketing activity, we expect the VK mixed pack to excel this winter. Set to provide significant revenue for our customers while delighting consumers with a new Christmas twist on the fruity VK flavors’ they know and love the VK mixed pack is a must stock for retailers.”