BMW continues to excite fans with a new EV concept to join its lineup highlighting the Vision Neue Klasse. The look builds on the i Vision Circular that was first conceived in 2021 and also draws elements of the i Vision Dee concept from this year.
Beyond the visuals, the brand claims that the Vision Neue Klasse will have a 30% greater range and charge speed to have a 25% more efficient function. A member of the Board of Management at BMW of BMW AG for development, Frank Weber states, "With the Neue Klasse, we have embarked on the biggest investment in the company's history. We are not just writing the next chapter of BMW; we're writing a whole new book."
Image Credit: BMW
Key Themes Behind This Trend
- Premium EV Concepts
- BMW continues to excite fans with a new EV concept to join its lineup highlighting the Vision Neue Klasse.
- Greater Range and Charge Speed
- The Vision Neue Klasse will have a 30% greater range and charge speed to have a 25% more efficient function.
- Investment in the Company's History
- With the Neue Klasse, BMW has embarked on the biggest investment in the company's history, writing a whole new book.
Where This Applies
- Automotive
- The introduction of the Vision Neue Klasse concept presents disruptive innovation opportunities in the automotive industry.
- Electric Vehicles
- The new EV concept from BMW highlights the growing trend and disruptive innovation opportunities in the electric vehicle industry.
- Renewable Energy
- The Vision Neue Klasse's improved efficiency and increased range presents disruptive innovation opportunities in the renewable energy industry.
