Conducting qualitative research can be expensive, which is where this platform for online video surveys comes in. Currently in beta, startup Yelloh wants to help you better understand your stakeholders.
The new market research venture enables you to create video surveys or open-ended questionnaires. Survey participants can reply in their own videos and answer questions via a link they can open in their smartphone's Internet browser. This eliminates the need to have a separate mobile app. You can view the video responses in your admin portal.
This alternative to qualitative research methodologies in not only more affordable, but quicker too. The customer service platform enables you to interact with your community more directly and manage everything from an easily accessible hub.
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