Public transit gets a serious seductress makeover in the Vice Magazine 'Tubular Belles' photoshoot by Maisie Cousins. Styled by Sam D. Voulters, these subway passengers sport hipster 90s-inspired looks as they pose flirtatiously on the subway. One of the train's metal poles used for support is transformed into a prop for a Converse-wearing model, and the empty subway car looks like the perfect setting for a 1990s music video.
I love the use of old-school designer names like Dr. Martens and Fred Perry, which have seen a huge revival in the fashion world this year. This spread is proof that 2011 is the big year of 1990s-inspired designs and music.
The models of the Vice Magazine 'Tubular Belles' shoot show that denim overalls, when worn with the right attitude, can set the tone for an incredibly cool look. If these shots have you inspired to make a rad fashion statement of your own, grab your Docs and hit the streets in some totally cool 90s threads.
Key Themes Behind This Trend
- Subway Fashion
- Disruptive innovation opportunity: Creating a fashion line inspired by subway culture with retro 90s flair.
- Revival of 90s Style
- Disruptive innovation opportunity: Capitalizing on the resurgence of 90s fashion by creating a line of clothing that combines nostalgia with modern design.
- Transportation-inspired Fashion Shoots
- Disruptive innovation opportunity: Coordinating fashion shoots that take place in unconventional settings, such as public transportation, to create unique and eye-catching imagery.
Where This Applies
- Fashion
- Disruptive innovation opportunity: Introducing sustainable and eco-friendly materials into the fashion industry to meet the growing demand for ethical fashion choices.
- Advertising and Marketing
- Disruptive innovation opportunity: Leveraging unconventional locations and styles for fashion shoots to create memorable and attention-grabbing advertisements.
- Photography and Film
- Disruptive innovation opportunity: Exploring new and unique settings for photography and film shoots to capture the attention of viewers and stand out in a saturated market.
