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Plumping Vegan Lip Balms

Biossance's Squalane + Rose Vegan Lip Balm is Ultra-Hydrating

— August 31, 2019 — Fashion
One of the newest products to be added to Biossance's 100% plant-based skincare line is the Squalane + Rose Vegan Lip Balm, which is petroleum-free, plumping and ultra-hydrating. As ever, squalane is one of the key ingredients in the new product from the brand, along with other nourishing and functional ingredients like rose, ceramides, algae and hyaluronic acid.

While the hyaluronic acid in the formula is beneficial for its moisturizing and smoothing properties, the other ingredients help to shield the lips from environmental aggressors.

Like most balms, the product is extremely versatile ans has the potential to be used on the cheekbones and eyebrows, or even combined with SPF for an added layer of protection.
Trend Themes
1. Petroleum-free Lip Products - The rise of petroleum-free lip products offers an opportunity for companies to develop innovative, sustainable, and vegan-friendly alternatives for consumers.
2. Multi-functional Beauty Products - The trend of creating multi-functional beauty products, like lip balms that can be used on various parts of the face, opens doors for brands to provide convenience and versatility for consumers.
3. Plant-based Skincare - The increasing demand for plant-based skincare products presents an opportunity for the skincare industry to develop innovative, natural, and sustainable formulations that cater to conscious consumers.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry can seize the opportunity by developing and promoting petroleum-free lip products with nourishing and functional ingredients to cater to the growing demand for vegan and eco-friendly beauty products.
2. Skincare - The skincare industry can tap into the trend of multi-functional beauty products by creating versatile lip balms that can be used on different areas of the face, providing convenience and added value to consumers.
3. Natural and Organic Products - The natural and organic products industry can leverage the demand for plant-based skincare by developing innovative formulations that prioritize natural and sustainable ingredients, appealing to environmentally conscious consumers.
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