What is the trend of fruit-infused lip balms?

Opportunity for other skincare companies to expand their product line with fruit-based lip treatments.

What is the trend of hyaluronic acid in everyday products?

Disruptive innovation opportunity for cosmetic companies to add hyaluronic acid to everyday products such as lip balms and moisturizers.

What is the trend of vegan skincare products?

Opportunity for the cosmetic industry to cater to the growing demand for vegan skincare products.

What are the implications for the cosmetics industry?

Cosmetic companies can explore the benefits of incorporating fruit extracts and hyaluronic acid into their products for better skincare results.

What are the implications for the vegan beauty products industry?

The vegan beauty industry can expand its selection of lip balms and treatments with plant-derived alternatives to traditional ingredients.

What are the implications for the natural skincare products industry?

Natural skincare brands can develop more lip balms with fruit extracts that provide hydration and plumping effects.

Fruit-Infused Plumping Lip Balms : Plum Plump Gloss Balm

Fruit-Infused Plumping Lip Balms

Glow Recipe's Plum Plump Gloss Balm Has Hydrating Plum Extracts

Laura McQuarrie — May 25, 2023 — Fashion

References: instagram & thezoereport

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Based on the success of its Plum Plump Hyaluronic Cream, fruit-forward skincare brand Glow Recipe is introducing an all-new product, the Plum Plump Gloss Balm. This everyday lip treatment applies the hero ingredients from the customer-favorite cream to the lips, namely hydrating plum extracts and hyaluronic acid. Glow Recipe co-founder and co-CEO Sarah Lee told TZR, "we knew that a lip treatment with the same ingredient story would be an amazing addition to not only treat parched lips, but to provide a top coat, gloss-like finish as well.”

This plumping lip treatment offers all the benefits of a moisturizing cream—without being too heavy—plus the high shine of a gloss. This animal-free formula features a plant-derived alternative to lanolin, which acts as an emollient in the vegan balm.

Trend Themes

Fruit-infused Lip Balms — Opportunity for other skincare companies to expand their product line with fruit-based lip treatments.
Hyaluronic Acid in Everyday Products — Disruptive innovation opportunity for cosmetic companies to add hyaluronic acid to everyday products such as lip balms and moisturizers.
Vegan Skincare Products — Opportunity for the cosmetic industry to cater to the growing demand for vegan skincare products.

Industry Implications

Cosmetics — Cosmetic companies can explore the benefits of incorporating fruit extracts and hyaluronic acid into their products for better skincare results.
Vegan Beauty Products — The vegan beauty industry can expand its selection of lip balms and treatments with plant-derived alternatives to traditional ingredients.
Natural Skincare Products — Natural skincare brands can develop more lip balms with fruit extracts that provide hydration and plumping effects.

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