Checkered Picnic Coolers

Vans' Cooler Bag Can Keep Drinks Cool on a Hot Summer Day

Picnics in the park just got more stylish thanks to Vans' checkered cooler bag, which offers a slicker alternative to traditional wicker baskets.

The bag is branded with Vans' classic checkered print, making for a street wear-inspired look that's sure to complement anyone's aesthetic. In addition to style, this bag features a food-ready lining that keeps the contents cold, even on a hot summer's day. Designed with convenience in mind, the bag features an adjustable shoulder strap that makes for a simple transportation process.

Vans' Cooler bag is finished with the brand's "Off the Wall" logo on the front, making for a stylish yet practical purchase that's sure to come in handy as the weather continues to get warmer.

Stylish Cooler Bags
Opportunity for brands to create cooler bags with unique designs and street wear-inspired aesthetics.
Food-ready Lining
Potential for products with specially designed linings that keep food and drinks cold for longer periods, even on hot summer days.
Convenient Transportation
Demand for cooler bags with adjustable and easy-to-carry straps for hassle-free transportation.

Sectors Adopting This

Fashion Accessories
Disruptive innovation opportunity for fashion accessory brands to expand their product lines to include stylish cooler bags.
Picnic and Outdoor Recreation
Opportunity for companies in the outdoor recreation industry to create innovative cooler bags that cater to the needs of picnickers.
Branding and Merchandising
Potential for companies specializing in branding and merchandising to collaborate with cooler bag brands and create custom designs.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 36%
Activity 50%
Freshness 8%