Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Vancouver-Based Reigning Champ Opened a Minimalistic Store in LA

 - Mar 8, 2018
References: reigningchamp & uncrate
Vancouver-based clothing brand Reigning Champ opened its first U.S. store in Los Angeles with a minimalistic design. The new flagship store is located on La Brea Avenue, in a 6,000 square foot loft-like space. Matching the retailer's minimal aesthetic, its design team created a space that reflects the brand's mindset, with lofty ceilings and polished concrete floors, giving it a gym-like atmosphere.

All of the clothing is displayed on custom-made shelving units, suspended from exposed concrete beams. Going back to a Canadian design style, the brand chose Western Hemlock to create a simplistic area, pairing it with a combination of steel and glossy white subway tile. Overall, Vancouver-based Reigning Champ masters elegant simplicity in this new flagship store.