Terra Chips Activated by Clapping
lourdes sanchez bayas — May 21, 2008 — Unique
References: complex
Terra Chips are really unusual chips. While in their bags, these Japanese chips jump around when you clap, make a loud noise or shout at them. The bags are battery-operated and they sell for $14.00.
These chips could come in handy on a lazy Friday afternoon at the office when you're just looking to slacken off until quitting time. Other than that, I don't see any other use for these Terra Chips.
Implications - This unique product provides a very real and interactive form of simple entertainment during an everyday, mundane task. In this digital age, tangible, real-life experience is rare and thus, important to consumers who don't always have digital luxuries at their fingertips.
These chips could come in handy on a lazy Friday afternoon at the office when you're just looking to slacken off until quitting time. Other than that, I don't see any other use for these Terra Chips.
Implications - This unique product provides a very real and interactive form of simple entertainment during an everyday, mundane task. In this digital age, tangible, real-life experience is rare and thus, important to consumers who don't always have digital luxuries at their fingertips.
Trend Themes
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Interactive Snacks — Creating snacks that offer more than just a taste sensation by engaging consumers through interactive elements.
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Haptic Marketing — The use of touch, sound, and movement in marketing campaigns to grab the attention of consumers in an increasingly digitized world.
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Innovative Packaging — Packaging that goes beyond its traditional function of protecting and promoting products to offer a unique and entertaining experience for consumers.
Industry Implications
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Snack Food — Opportunities for snack companies to create unique products that appeal to consumers' desire for tangible, interactive experiences.
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Marketing and Advertising — Opportunities to incorporate haptic marketing techniques into campaigns to stand out in a crowded digital space.
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Packaging Design — Opportunities for designers to create packaging that offers informative and entertaining experiences for consumers beyond the product itself.
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