As POPSUGAR Beauty reports, Instagram has revealed a new unique lip art obsession among beauty gurus which takes ques from a celebrated delicacy: caviar.
The ways in which beauty gurus execute the look are diverse, with everything from the Gothic all-black designs that are spotlighted on Vlada Haggerty's account, to the vivid bubblegum pink designs that Leticia Solórzano promotes on her page gaining vial attention.
To get the looks, artists have been sticking small beads, sequins and pearls to lipsticks, which are generally a matching shade to make for a more cohesive aesthetic. Although the resulting designs aren't exactly wearable for everyday activities, the unique lip art has become popular among creatives due to their statement 3D looks that photograph beautifully.
Key Themes Behind This Trend
- Caviar-inspired Lip Art
- Disruptive innovation opportunity: Develop a line of lip products specifically designed for creating caviar-inspired lip art designs.
- Texture-enhanced Lip Looks
- Disruptive innovation opportunity: Create lip glosses or lip creams that incorporate small beads, sequins, or pearls to add a textured element to the lips.
- Statement 3D Lip Art
- Disruptive innovation opportunity: Introduce a range of lipsticks or lip kits that utilize 3D designs, making lips a unique canvas for self-expression.
Where This Applies
- Beauty
- Disruptive innovation opportunity: Beauty brands can collaborate with lip artists to create limited edition lip products that replicate Instagram-worthy caviar-inspired lip art designs.
- Fashion
- Disruptive innovation opportunity: Fashion designers can incorporate caviar-inspired lip art into runway looks, creating a cohesive aesthetic between makeup and clothing.
- Photography
- Disruptive innovation opportunity: Photographers can specialize in capturing high-quality images of caviar-inspired lip art, offering their services to beauty brands and artists for marketing and promotion purposes.
