Umbrella Height is a Key Factor in Knocking into Others

 - May 6, 2014
References: linkedin & mashable
There is nothing worse than manoeuvring down a crowded street in a torrential downpour and bumping into everyone because of matching umbrella height. Chances are you are already grumpy due to inclement weather, not to mention being around other wet grumps, and an unintended game of umbrella bumper cars is not your idea of a good time. This is where this umbrella prototype will have your back.

Upbrella is like a rainy day life hack, in that it extends at the push of a button, rising above the sea of umbrellas. The raised umbrella height will keep you dry and ensure easier mobility and dreaded umbrella-knocking. Designed by Figliulo & Partner's Art Director Casey Isaacson, this innovative umbrella will save your neck while keeping the rest of your body dry.