We all dread that "uh oh" moment when we drop our phone or it slips out of our pocket and we know it's inevitably going to crash on the floor with a sickening cracking sound, yet we also know that we don't have enough time to react and save it. Thankfully, HTC One M9 phone owners will not need to utter "uh oh" the next time they drop their phone, thanks to HTC's Uh Oh program, which replaces broken phones for free.
One of the most aggressive mobile warranty deals ever, this deal guarantees that HTC will replace your phone for free -- one time only -- if you crack its screen or if it suffers water damage within the first year. Even if you switch carriers, HTC will let you use a new M9 phone.
To add to the awesomeness of the Uh Oh program, HTC will give you a $100 credit if you don't damage your phone within that first year.
With cellphone owners supremely wary of the tricks employed by cellphone manufacturers and service providers to extract every last buck out of them, initiatives like the Uh Oh program could prove useful in attracting mobile consumers.
Why This Trend Is Growing
- Mobile Warranty Programs
- Companies can attract mobile consumers by offering aggressive warranty deals like HTC's Uh Oh program.
- Free Phone Replacement
- There is an opportunity for companies to disrupt the mobile phone industry by offering free phone replacement programs like HTC's Uh Oh program.
- Customer Loyalty Programs
- Companies can increase customer loyalty and incentivize responsible phone usage by offering credits for not damaging their phones within a year, like HTC's Uh Oh program.
Industries Being Reshaped
- Mobile Phone Manufacturing
- Mobile phone manufacturers can differentiate themselves from competitors by offering aggressive warranty deals and free phone replacement programs like HTC's Uh Oh program.
- Mobile Phone Sales
- Mobile phone retailers can attract more consumers and increase sales by offering programs like HTC's Uh Oh program, which incentivize responsible phone ownership and offer free phone replacement.
- Mobile Services Providers
- Mobile services providers can increase customer loyalty and attraction by partnering with manufacturers and offering aggressive warranty deals and free phone replacement programs like HTC's Uh Oh program.
