The Beautiful but Somber Watercolor Art of Ugo Giletta
Armida Ascano — October 4, 2010 — Art & Design
References: lipanjepuntin & sweet-station
Ugo Giletta is an Italian artist whose recent work has a focus on identity. The featured pieces from Ugo Giletta provide an intimate look at faces in smoky gray watercolor.
The overall mood of the work is gloomy; however, it's obvious that Ugo Giletta has put thought into each piece. Facial expressions on each of the subjects vary in subtle ways, which succeeds in telling a story.
With decades of experience as an illustrator, painter, author and poet, each of Ugo Giletta' works is infused with artistic meaning.
The overall mood of the work is gloomy; however, it's obvious that Ugo Giletta has put thought into each piece. Facial expressions on each of the subjects vary in subtle ways, which succeeds in telling a story.
With decades of experience as an illustrator, painter, author and poet, each of Ugo Giletta' works is infused with artistic meaning.
Trend Themes
1. Watercolor Portraiture - The use of watercolor in portraiture creates a unique visual style that can evoke emotion and convey a story
2. Identity Art - Art that explores or represents the complexities of identity can be a disruptive innovation opportunity for galleries and museums
3. Emotive Storytelling - Telling a story through subtle facial expressions or other emotional cues creates a deeper connection with the viewer and can be a powerful tool for artists and marketers alike
Industry Implications
1. Art - The art industry can benefit from promoting and exhibiting works that explore identity and tell emotive stories
2. Publishing - Publishing companies could embrace the work of Ugo Giletta, who has decades of experience as an illustrator, painter, author and poet, to create books and magazines that feature unique and visually striking content
3. Marketing - Brands that want to create a deeper connection with their audience could use subtle emotive storytelling techniques in their advertising and marketing campaigns
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