Millie joined UCSF Health Medical Foundation’s clinically integrated network to expand coordinated maternity and women’s health care in Northern California. The collaboration initially focuses on patients in the East Bay, where Millie’s Berkeley clinic works with the Medical Foundation’s Women’s Group for Health.
Millie’s technology integrates with UCSF’s EHR and supports referrals, appointment booking, education, reminders and communication between patients and care teams. Its maternity model combines midwifery-led prenatal care with 24/7 virtual support, access to OB-GYNs and specialists, lactation and mental health services, and postpartum care including an in-home visit. Millie also uses an AI-powered practice management platform, connected devices and patient-facing apps to support individual care journeys.
For patients, the partnership is designed to reduce fragmentation across pregnancy, birth and postpartum care while improving continuity between digital and in-person services.
Image Credit: Millie
What's Driving This Trend
- Hybrid Maternity Care
- Blended virtual, clinic-based, and in-home services create openings for integrated pregnancy journeys that reduce fragmentation across prenatal, birth, and postpartum stages.
- AI-enabled Care Coordination
- Artificial intelligence and EHR-connected workflows can reshape maternity operations through more personalized scheduling, referrals, reminders, and patient communication.
- Midwifery-led Digital Models
- Midwifery-centered care supported by apps, connected devices, and specialist access signals new potential for scalable, lower-friction women’s health services.
Who This Affects Most
- Women’s Health
- Digital platforms that unify reproductive, maternity, lactation, mental health, and postpartum support expand the market for continuous, patient-centered care models.
- Healthcare Technology
- Interoperable practice management tools and patient-facing apps introduce new value in connecting health systems, care teams, and consumers across complex care pathways.
- Home Healthcare
- Postpartum home visits paired with remote support and monitoring point to growth in decentralized care experiences that extend hospital-quality support into the home.
