Movie-Mania Action Figures

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'TRON: Legacy' Kubricks Add to the TRON Hype

— August 4, 2010 — Pop Culture
'TRON: Legacy' hasn't even come out yet and already the hype is starting. First there were Tron replicas and TRON shoes; now there are 'TRON: Legacy' Kubricks. These little action figures were shown at Comic Con and are now ready to be purchased.

These 'Tron: Legacy' Kubricks and Be@rbricks will satisfy any sci-fi lover. The action figures come in two-packs, including Sam with Lightcycle Be@rbrick, Tron with Sark and Clu with Lightcycle Be@rbrick.

Implications - Businesses that choose to invest their efforts in offering their clients products that are reflective of modern pop culture will likely appeal to a very diverse audience of consumers. Consumers will likely find these products simple to relate to and worthy of investment.

Trend Themes

  1. Pop-culture Products — Opportunity to create and offer products inspired by modern pop culture that appeal to diverse consumers.
  2. Action Figure Hype — Potential to capitalize on the high demand for action figures, particularly those related to popular movies.
  3. Collectible Merchandise — Market potential for collectible merchandise that appeals to sci-fi enthusiasts and collectors.

Industry Implications

  1. Toy Manufacturing — Disruptive innovation opportunities in producing action figures inspired by popular movies and TV shows.
  2. Retail — Opportunity for retailers to stock and sell pop-culture-inspired merchandise, such as action figures and collectible items.
  3. Entertainment Merchandising — Potential for licensing and merchandising companies to partner with movie studios and create collectible products related to popular films.
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