Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Wildist Creates Toothpaste Tubes for Day and Night Use

 - Sep 25, 2018
References: thewildist & wellandgood
Wildist recently introduced itself to the world as a line of natural, non-toxic "Elevated Essentials" that favors vibrantly designed, 100% recyclable deodorant packaging and toothpaste tubes.

While most toothpaste products are simply created to clean the teeth, the brand's AM/PM Teeth bundle introduces a pair of oral care products, one for all-day use and another specifically for the evening. 'Brillimint' is a natural toothpaste that combines two types of mint with white tea, ginseng and goji berry extracts, pus baking soda and silica to remove plaque. 'Dreamomile' is branded as a "nighttime natural toothpaste" powered by stain-removing activated charcoal and soothing chamomile extract.

Wildist gets its name from a combination of the words "wild" and "alchemist," as it brings together unconventional ingredients to create safe, effective and cruelty-free formulas that are free from undesirable additions.