The release date of Tom Clancy's The Division is set for March 2016, but fans are able to get their hands on special edition perks as of right now if they choose to pre-order. Aside from receiving a special edition of the game when it releases in the new year, gamers will also receive a replica of the Agent Watch and the Agent Armband as well as a poster and high-quality artwork book.
Taking place in a chaos-ridden New York City, Tom Clancy's The Division Special Edition also unlocks the seasons pass, which includes a full year of exclusive benefits and major expansions for gameplay improvement. Priced at £140, the Tom Clancy's The Division Special Edition will likely rise in cost as the release date nears.
What's Driving This Trend
- Pre-order Special Editions
- Allowing fans to pre-order and receive exclusive perks is a trend that can incentivize early adoption and generate buzz around product releases.
- Season Passes
- Offering season passes or subscriptions for continued gameplay improvements and exclusive benefits is a trend that can increase user engagement and generate recurring revenue.
- Replica Merchandise
- Creating exclusive, high-quality replica merchandise for fans can incentivize purchases and generate additional revenue streams beyond the primary product offering.
Who This Affects Most
- Gaming
- The gaming industry can leverage pre-order special editions, season passes, and replica merchandise to drive revenue, engagement, and buzz around their releases.
- Entertainment Merchandise
- The entertainment merchandise industry can create exclusive replica products that cater to passionate fan bases and generate additional revenue streams.
- Subscription Services
- The subscription service industry can offer season passes or similar programs that provide exclusive benefits and incentives for continued engagement and revenue generation.
