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Musical Mammals

Tom Buch Puts 'The Band of Beasts' on Canvas

— September 19, 2009 — Pop Culture
Somebody tell Mowgli he is late for rehearsals: Illustrator Tom Buch, with his affinity for music and animals, has created 'The Band of Beasts' collection which showcases animals playing instruments.

Tom Buch has brought gems such such as 'The Bear Bass', 'Monkey Beat” and 'Barry Black and White' to the art world: look out, 'Dogs Playing Poker.'

Prints of 'The Band of Beasts' can be found wherever Zoobooks are sold.

Implications - Taking a traditionally human activity and replacing it with animals provides viewers with a sense of unfamiliarity. In contemporary society, companies must try and shock viewers in order to gain their attention, and making alterations to a traditional product is a great way to do so.
Trend Themes
1. Animal-inspired Art - The trend of incorporating animals in artwork presents an opportunity for artists to create unique and attention-grabbing pieces.
2. Unconventional Product Design - Companies can disrupt traditional products by introducing unexpected elements, like animals, to capture consumers' attention and generate interest.
3. Crossover Marketing - Collaborations between different industries, such as art and zoobooks, allow for cross-promotion and reaching new target audiences.
Industry Implications
1. Art - Artists can explore animal-themed artwork to create captivating and distinctive pieces that resonate with viewers.
2. Consumer Goods - Consumer goods companies can innovate by incorporating animal motifs or designs into their products, offering unique and eye-catching options for customers.
3. Publishing - Collaborations between artists and publishers, like zoobooks, can open up new marketing opportunities and expand the reach of both industries.
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