The Tic Tac Minions are coming back, just in time to celebrate the 'Despicable Me' spin-off this summer. Although they were originally released last year for the sequel, they were so popular that the brand decided it was only good business to bring them back. The packaging itself has been revamped as well to mimic the main minion characters from the franchise: Stuart, Bob and Kevin.
Available in a delicious banana flavor, the tiny Tic Tac Minions themselves are decorated with faces of the minions. This might make them hard to eat, but since they are limited-edition, it would only be natural for people to save them from a wet death by displaying them on a shelf.
What Makes This Trend Stand Out
- Limited-edition Food Products
- Opportunity exists for companies to release limited edition or seasonal flavors of their products to generate buzz and increase sales.
- Movie-themed Products
- Companies can capitalize on the popularity of movies by releasing products themed around them.
- Unique Packaging Designs
- Innovative and eye-catching packaging can draw consumer attention and increase product sales.
Sectors Adopting This
- Food and Beverage
- The food and beverage industry can benefit from releasing limited edition or seasonal flavors to generate buzz and increase sales.
- Entertainment
- The entertainment industry can create additional revenue streams by licensing their properties for use in themed products.
- Packaging
- The packaging industry can create unique and innovative designs to draw consumer attention and increase product sales.
