Modern Southern-Style Hotels

The Thompson Savannah Hotel by Hyatt Hotels Just Opened in Georgia

The Thompson Savannah hotel captures the spirit of Southern hospitality through its design and decor. Located in Georgia, the Hyatt Hotels commissioned Smallwood architectures and Studio 11 Design to complete the project. The team captured the spirit of Southern living with its rattan and wood tones.

Boasting botanical accents and rich jewel colors, the property is set along the banks of the Savannah River. Thompson Savannah marks the hotel company's first hospitality facility in Georgia. While the hotel keeps with the warm tradition of the region, it combines Southern style with modern elements to blend the two into one seamless design. Offering 193 guest rooms, including 21 suites, the Thompson Savannah offers west-facing cityscape or east-facing Savannah River views.

Image Credit: Hyatt Hotels

Modern Southern-style Hospitality
Opportunities for hotels to incorporate modern elements in traditional Southern-style hospitality.
Botanical Accents
Incorporating natural greenery and plants as a design element in hotels.
Seamless Southern-meets-modern Design
The trend of blending Southern charm with modern elements in hotel design.

Industries Being Reshaped

Hotel and Hospitality
Potential for hotel and hospitality industry to capture the spirit of Southern living in modern hotels.
Interior Design and Architecture
Opportunities for architects and designers to modernize and add Southern charm to hotel interiors.
Tourism and Travel
Potential for tourism industry in Southern states to promote modern Southern-style hotels to attract visitors.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 17%
Freshness 11%

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