Powerful Yogurt is at it again with another hilarious commercial demonstrating the power of a six-pack. This ad revolves around a girl camping in the forest who wants to light a fire, but doesn't know how. Luckily, a hunky lumberjack shows up with his plaid shirt unbuttoned, showing off a chiseled tan six-pack.
Smiling a perfectly white toothy smile, the lumberjack holds up an ordinary potato. He dashingly rubs it on his abs and the potato bursts into flame. Obviously, the camping girl is grateful and her shirt buttons literally pop open in her effort to thank her beefcake savior.
Powerful Yogurt is definitely marketed towards men and is trying to make it clear that the yogurt is a healthy and tasty alternative to junk food that will get you into hunky lumberjack condition.