Sexy has gone through many variations through the years, (and, for a short, frightening period of time, was lost all together before Justin Timberlake came to the rescue and brought it back); but this latest ad campaign by Calvin Klein is attempting to show us The Original Sexy.
The phrase "the original sexy" doesn't refer to a specific person (otherwise we'd probably be seeing Kate Moss star in the thirty-second spot directed by Mikael Jansson), but to the brand itself. Celebrating timeless style and rich heritage, the brand's latest campaign features an all-star cast, which includes big names such as Kendall Jenner, Joan Smalls and Isabeli Fontana.
Calvin Klein has always been a brand that considers simplicity to be sexy, and this ad definitely espouses the same belief. After all, what more do you need than a good pair of jeans?
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