Underwater Ice Hockey World Championship

This unusual sport took place at the lake of Weissensee in southern Austria. It is the first underwater ice hockey world championship. There were 8 international teams from Austria, the Czech Republic, Finland, Germany, the Netherlands, Poland, Slovakia and Slovenia. The divers competed under 30 centimetres of ice in two-degree Celsius water. The competition was extremely tough because the players had to compete without oxygen tank. That means the players has to resurface very often to get the air. The final match, Finland defeated Austria with the score 7:4.

Underwater Sports
Disruptive innovation opportunities in creating new competitive underwater sports and related equipment.
Extreme Sporting Events
Disruptive innovation opportunities in organizing and promoting extreme sporting events that push the boundaries of traditional sports.
Alternative Hockey Formats
Disruptive innovation opportunities in developing alternative formats of hockey that combine different elements and environments.

Where This Applies

Sports Equipment
Disruptive innovation opportunities in designing and manufacturing specialized equipment for underwater ice hockey.
Event Management
Disruptive innovation opportunities in organizing and managing unique sporting events like the underwater ice hockey world championship.
Fitness and Health
Disruptive innovation opportunities in creating fitness and health programs tailored to the demands of extreme sports like underwater ice hockey.
SCORE
4.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 78%
Freshness 8%

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