Sweetflag is a retailer of THC products and accessories specifically geared to the female market segment designed by women to include women. The idea behind the store's female-centric products is to provide accessories suited to female tastes in a male-focused industry.
The Sweetflag store offers products that are specifically made by women for female clientele, drawing upon more ornate aesthetics and artisanal beauty in the craftsmanship. The products also opt for pastel hues and detailed embellishments, that might be more inclusive to the tastes of female smokers, but are also suited to men as well. The brand offers products such as fish oil necklaces, dainty copper tins and ankh clips. The products are relatively gender neutral, to offer more inclusive smoking products.