Style-Forward Planter Pot Collections

The Terra Collection is Ornately Designed

The Terra planter pot collection is a new range of products created by the Snøhetta design agency in Norway for Danish brand Georg Jensen to offer consumers an ultra-modern lineup of items for the home. The nine-piece collection includes pots in both terra-cotta and stainless steel finishes, which helps to give them a distinct level of style thanks to their various accents. The collection of products is well-suited for use both indoors and out, and can be used in different ways to accommodate different plants that require different vessels.

The Terra planter pot collection was named as the finalist as part of the 2020 Best of Year Awards from the Interior Design Magazine in the Tabletop category.

Image Credit: Snøhetta/Georg Jensen

Style-forward Planter Pots
Disruptive innovation opportunity: Design high-end planter pots with ornate accents and versatile use for both indoor and outdoor spaces.
Ultra-modern Home Accessories
Disruptive innovation opportunity: Create a range of contemporary home accessories with a distinctive blend of terra-cotta and stainless steel finishes.
Multi-functional Vessels for Plants
Disruptive innovation opportunity: Develop multi-functional plant vessels that can accommodate various types of plants and their specific needs.

Who This Affects Most

Home Decor
Disruptive innovation opportunity: Integrate stylish and unique design elements into the home decor industry, particularly in the planter pot segment.
Interior Design
Disruptive innovation opportunity: Collaborate with design agencies to create modern and visually appealing products for interior design projects.
Tableware
Disruptive innovation opportunity: Expand the tableware industry by introducing high-quality, aesthetically pleasing planter pot collections that can be used as tabletop decor.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 23%
Freshness 10%